Masters Course in Beauty and Spa Management

  Italy

• Milan: 
Milan

Term: Not Applicable 

Description: This master (organized in cooperation with the Italian Association of Cosmetic Producers) will train new managers for the beauty, SPA and wellness industry: a highly potential sector in all industrialized countries.

Personal care is, in fact, one of the most dynamic industrial sectors, experiencing, in the last few years, a radical increase in the range of distributors (GDO, perfumeries, pharmacies, herbalists, beauty centres, solariums, spas, thermae and beauty farms), and influencing more and more other related industries such as tourism, fashion and fitness centres.

This quick development is now resulting in a lack of specialized managers and of related training programs.

The subjects involved are: marketing, communication, media, products and treatments, sales and distribution and transversal disciplines such as languages, information technology, sociology and finance.

Highlights: The course is structured in the five following areas:

- Beauty & Wellness Scenario - a social and psychological approach
- Marketing, communication and sales - a basic overview
- Products and distribution channels - hairdressing, cosmetics, parfums, make up, SPAs
- Thesis project - an important beauty project with a company
- Internship - stage of application of all the marketing and communication keys

Minimum Education: Bachelors

Cost in US$: 15,224.53

Experience Required: no

This Program is open to Worldwide Participants.

Istituto Europeo di Design- International Office-'s Mission Statement: For over thirty years, the Istituto Europeo di Design has been operating in the fields of Education and Research in the disciplines of Design, Fashion and Visual Communication. Today it is an international network with Seats in Milan, Rome, Turin, Madrid and Barcelona and organizes three year courses that are alternative study pathways to those offered by traditional universities, together with refresher and permanent training courses, advanced courses and post-graduate Masters degree courses. The scope of the Istituto Europeo di Design is in fact, to offer young professionals working in the fields of Fashion, Design and Communication, the most efficacious tools necessary to answer the demands of the production world: a project and communication culture that will accompany them throughout their careers.

Year Founded: 1966