Master Course: Luxury Marketing Management at IED Rome
Italy
Description:
The aim of the Master is to train marketing managers able to operate in luxury goods companies and service providers. The Master participants will acquire a comprehensive knowledge of the related markets and a deep understanding of the customers' behaviour, as well as a knowledge of culture and history as the basis of Italian style, They will be able to implement their company strategy and to develop and realize marketing plans, in order to reach a distinctive competitive position and brand awareness.
Highlights:
The master offers the opportunity to deal with established companies and to develop specific skills on implementing a marketing plan, by analysing significant cases as well as by realizing projects in collaboration with firms of that industry.
Degree Level: Masters Degree
Minimum Education: Diploma/Certification
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Subject Areas :
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- Economics
- Management
- Marketing, Ad., & PR
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Cost in US$: Inquire for more information
Experience Required: no
This Program is open to
Worldwide
Participants.
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Typical Living Arrangements :
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- Apartment/Flat
- Independent living
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Participants Travel to Italy
Independently
Typically Participants Work
Independently
Scholarships are Available. Visit our website to discover all scholarship opportunities for 2009 / 2010 academic year
Application Process Involves:
- Other
- Resume
- Written Application
Istituto Europeo di Design- International Office-'s Mission Statement: For over thirty years, the Istituto Europeo di Design has been operating in the fields of Education and Research in the disciplines of Design, Fashion and Visual Communication.
Today it is an international network with Seats in Milan, Rome, Turin, Venice, Madrid, Barcelona and Sao Paolo and organizes three year courses that are alternative study pathways to those offered by traditional universities, together with refresher and permanent training courses, advanced courses and post-graduate Masters degree courses.
The scope of the Istituto Europeo di Design is in fact, to offer young professionals working in the fields of Fashion, Design and Communication, the most efficacious tools necessary to answer the demands of the production world: a project and communication culture that will accompany them throughout their careers.
Year Founded: 1966
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